Category Archives: News Room

FOR IMMEDIATE RELEASE

New Orleans, LA — September 2018 — The Louisiana Shopping Trail’s new website won Gold at the ONE Travel Conference in Napa, California last month. The Louisiana Shopping Trail won a SASI (Shop America Salutes Innovation) Award in the Cultural and Heritage Tourism Organization category for their website, which was designed and created by Tomahawk Tourism.

The Louisiana Shopping Trail website highlights local retailers across Louisiana, giving shoppers a sampling of Louisiana’s Culture through retail.  SASI-ONE Awards recognize prominent leaders in the tourism industry for their vision and commitment to developing shopping and cultural tourism.

The Louisiana Shopping Trail came about to diversify shopping and to help small businesses succeed...

FOR IMMEDIATE RELEASE

New Orleans – August 2018 – Tomahawk is pleased to announce that Jason Gaskill, a native of Oregon, will become an equity partner in Tomahawk US and will become the new Managing Director of the US operations based in New Orleans, LA.  In this role, which officially starts August 20th, 2018, Mr. Gaskill will oversee marketing, operations, and

 sales for the US company. He joins Tomahawk’s senior leadership team and will work closely with NZ CEO John Hayson and Gina Paladini to expand Tomahawk’s offerings and to further establish the company as a thought and insight leader within the wider tourism sector.

“Very few companies have the capacity or ethos to make major change.” said Gaskill. “I see Tomahawk as one of those companies, and I am excited...

FOR IMMEDIATE RELEASE

New Orleans – June 2018 – Tomahawk Tourism Marketing, New Zealand’s international tourism marketing agency, continues its rapid expansion into the U.S. The company has hired Brooke Hidalgo, as a Digital Account Manager to take on digital and customer service aspects of Tomahawk’s growing portfolio in the United States.

Tomahawk’s recent US expansion is surpassing the agency’s original benchmarks, as tourism businesses nationwide have sought out their expertise. By continuing to hire within the local market, company founders Gina Paladini and John Hayson intend to aide the community while offering an impactful, evidenced strategy to help grow the tourism sector.

Ms. Hidalgo brings knowledge from both the digital world and the tourism...

Facebook has done it again!

Facebook is working hard to keep businesses on their toes with a major overhaul planned for 2018. Their vision is to change your news feed in the coming months with a new algorithm that will prioritize posts from friends, family and groups first, leaving business content at the bottom of the barrel. Pay close attention, your organic reach may just drop off a cliff!

What does this mean to your business page? Mostly that your organic reach (which currently only reaches about 2 - 4% of your audience) is going down to zero.

However, hope is not lost, there are ways to reach your target audience, you will just have to be smarter about it.

Here are our four top tips to ensure your posts don’t get lost:
 

1.  Generate original, shareable...

FOR IMMEDIATE RELEASE

New Orleans – March 2017 – Tomahawk Tourism Marketing, New Zealand’s international tourism marketing agency, continues its rapid expansion into the U.S. The company has hired Magan Adams, Certified Travel Industry Specialist and multiple CVB veteran, to take on operational and sales aspects of Tomahawk’s growing portfolio as Accounts Manager, USA.

Tomahawk’s recent expansion throughout the States is surpassing the agency’s original benchmarks, as tourism businesses nationwide have sought out their expertise. By continuing to hire within the local market and acquiring office space at New Orleans tech incubator, The Landing Zone, company founders Gina Paladini and John Hayson intend to aide the community while offering an impactful, evidenced strategy to...

FOR IMMEDIATE RELEASE

 

Leading New Zealand Tourism Marketing Company Opens Office in New Orleans
Auckland's Tomahawk Agency ready to do business in the U.S.
 

New Orleans – July 27th, 2016 – Tomahawk Tourism Marketing, the New Zealand digital agency behind many of that country’s biggest travel brands, is aiming to make an impact in the U.S. tourism market with a new office in New Orleans, Louisiana. The company has hired Marica Mackenroth Brewster, a former client and digital tourism marketing veteran, to head the new region as Accounts Director – US.

Tomahawk's goal is to offer a new audience their highly specialized tourism expertise with a centrally located agent available during business hours in the States. Mrs. Brewster will bring the firm’s strategy consulting,...